1. Ukuqhubeka kokutshalwa kwezimali ekuthengeni kweqembu lomphakathi: Ukukhetha iMeituan kuholela icala
I-Meituan iphindeka kabili emizamweni yayo emkhakheni wokuthenga weqembu lomphakathi!
Muva nje, khetha iMeituan e-Mini-Program entsha "ye-TuanMai" Mini entsha ku-WeChat. Leli yithuluzi elisemthethweni le-Meituan lokuphatha imiphakathi ye-Domari yangasese, evumela abasebenzisi ukuthi bathole kalula imikhiqizo ehlukahlukene, kufaka phakathi ukudla, umkhiqizo omusha, kanye nezidingo zansuku zonke.
Ukwethulwa kwe- "TuanMaimai" kumakhanisa ukuhamba kwakamuva nge-meituan kukhetha isikhala sokuthenga kweqembu lomphakathi.
Kodwa-ke, uma sibheka emuva, kuyacaca ukuthi iMeituan Select ibilokhu yenza imizamo eqhubekayo eqenjini lomphakathi ukuthenga kulo lonke lolu nyaka.
Engxenyeni yokuqala yalo nyaka, njengoba nje i-Community Group Ethengayo i-Race ibonakala sengathi ipholisa ababambiqhaza abambalwa, khetha uMeituan Sedget okulindelwe futhi kwandise ukutshalwa kwayo kulo mkhakha ngochungechunge lokulungiswa kwamasu.
Nazi ezinye izigaba ezibalulekile esizikhombe:
NgoMeyi kulo nyaka, uMeetuan ukhetha ukuqeda uhlelo lwayo lwesifunda lwangempela futhi washintshelwa ohlelweni olususelwa esifundazweni, lapho isifundazwe ngasinye sibhekele khona inzuzo nokulahleka kwaso. Lokhu kuhamba ngempumelelo kususe izingqinamba ekwakhiweni kwebhizinisi elikhethiwe ezingeni leqembu, kulisunduzele endle ukuze lisinde ngenkathi likhuthaza ibhizinisi ukuthi libe nezinhlelo zalo.
Ngemuva kwenyanga, ubuholi beMeituan bakhetha ubuholi obuqoqwe umhlangano obalulekile, okwaziwa ngokuthi "ingqungquthela yasehlobo," umkhankaso wehlobo "wethulwa ngokusemthethweni.
Ekubuyiselweni emuva, lo mkhankaso wehlobo ofinyelela kude "welule ehlobo ukuwa futhi manje uselungele ukuqhubeka ebusika. Isikhathi, isilinganiso sokutshalwa kwemali, kanye nenombolo yemikhiqizo ebamba iqhaza ayikaze ibonwe. Ngokombono wedatha, imiphumela kuze kube manje iye yamangalisa: Imikhiqizo eminingi yozakwethu iphumelele ukukhula kwe-breakrough, nemikhiqizo ethile ebhekana namanani okukhula adlula ama-500% noma i-1,000%!
Ngo-Agasti 30, khetha amaMeituan ngokusemthethweni kumemezele ngokusemthethweni ukwethulwa kwensizakalo "Ukulethwa Kwasekuseni", okwenza olunye luvuse omunye embonini. Umnyombo wale nsizakalo ungafushaniswa emshweni owodwa: Okwakusetshenziselwa ukuthathwa ngo-4 PM manje kungathathwa ngo-11 ekuseni, ngejubane elikhulu ukusheshisa inqubo ngesigamu ngosuku.
Ngomkhakha omusha wezithelo, lokhu kusheshisa kwezinsuku zeHhafu ngeMeituan Khetha isinyathelo esincane kodwa kuqhume okubalulekile kulo lonke imboni!
Phambilini, emikhakheni entsha ye-E-commerce kanye ne-e-commerce, yimicibisholo ye-JD kuphela engathembisa ukulethwa okulandelayo kwemiyalo ebekwe kusihlwa kwangaphambilini, futhi nangaleso sikhathi, kuphela ngemikhiqizo yakwaJD eyakhe. Manje, khetha iMeituan Select ukuthi ingafanisa ukusebenza kwe-JD Logistics, igqamisa ukuthuthuka okuphezulu kweMeituan Seled sekwenziwe ekufezekisweni nasekugcwalisekeni kwamakhono kulo nyaka!
Okubaluleke kakhulu, ukukhishwa okuqhubekayo kwalezi zinhlelo kubonisa ukuthi isikhundla sikaMeituan Setlect ngaphakathi kweqembu laseMeituan selithuthuke kakhulu - ngokusobala, njengoba kuqondiswe iMeituan's New for Pipharioning Force.
2. Okunye ukubheja okukhulu ngoWang Xing!
Ukuhlaziya Izenzo eziqhubekayo zeMeituan eziqhubekayo kulo nyaka, isizathu silula: Yize yonke indawo entsha yebhizinisi laseMeituan, nalokhu i-Meituan i-Meituan, isasebenza ekulahlekelweni, umfutho wokukhula webhizinisi okhethiwe unamandla kakhulu - umkhuba wonke owaziyo.
Ngokusho kombiko wezezimali we-Meituan wesibili, amabhizinisi amasha eMeituan, okubandakanya ama-meituan akhetha, abike ukulahleka okuphelele kwe-5.2 billion yuya. UMeituan wake waphambili ngalokhu ngombiko wawo wezezimali, wavuma obala ukuthi "Ukuthenga Kweqembu Lomphakathi njengamanje kubhekene nezinselelo zesikhashana ebhekene nezinselelo zebhizinisi."
Kodwa-ke, naphezu kwezinselelo ezikhona, ukukhula okusheshayo kweMeituan Khetha kunikeze uWang Xing Hope ukuthi ngolunye usuku, khetha iMeituan i-Meituan ingabuyisa ngokuphelele umhlaba olahlekile.
Engqungqutheleni yamuva nje yeMeituan, inhloko yeMeituan Selet yatshela abalingani abakhona ukuthi ukukhula kwebhizinisi okhethiwe kushesha kakhulu lokho, ngenkathi engafuni ukudalula izibalo ngqo, wakwazi ukusho ukuthi kudlula ku-50%.
Ngakho-ke, noma ngabe kuse-Red, Meituan Select inethemba lokusekela lokhu kulahleka!
Ukuze uqonde ngokwengeziwe, emehlweni kaWang Xing kanye neMeituan Khetha ukuphathwa okuphezulu, ukulahleka kwamanje ku-Select Business akuwona ukulahleka kwangempela kepha okudingeka ukutshala imali ekwandiseni ubukhona bayo bemakethe.
Umbiko Wezezimali weMeituan uhlinzeka ngencazelo ecacile: Ukulahleka kwamanje ku-Meituan Khetha ukuthi "ukwanda kwesilinganiso sebhizinisi, ukukhiqizwa kwemali okubandayo ukushayela isimo sezulu esibandayo kanye nezinguquko zemingcele yonyaka."
Ngempela, lokhu kunjalo. Ngokombono wesigaba, uhla lwemikhiqizo etholakala ku-Meituan Select iye yakhula ngokuqhubekayo. Maphakathi nonyaka, inani lezimpahla ezintsha nezosuku zonke ezitholakala epulatifomu lidlula 900, ngokunyuka konyaka ngonyaka ngaphezulu kwama-40%. Ngisho nezitsha ezikhethekile zasendaweni ezingavamile manje sezitholakala ku-Meituan zikhetha.
Ukushayela i-Meituan Khetha "inguqulo yeqembu lomphakathi ye-Tmall" akuyona ukweqisa.
Ukuqinisekisa ikhwalithi yokudla okusha, khetha uMeituan kugcizelele kakhulu ukutshalwa kwezimali kwayo ezindlebeni ezibandayo, ukuxhuma izindawo zokukhiqiza ezolimo ngemigqa ye-trunk kanye ne-intracity Logistics Networks - ukunyakaza okumangazayo abaningi. Ubheke ngaphesheya komkhakha, amapulatifomu ambalwa azimisele ukutshala imali kwingqalasizinda yeLogistics enemali yangempela nezinsizakusebenza, ikakhulukazi ezinikezwe indawo yamanje yenzuzo ebinciphayo kuwo wonke amapulatifomu e-Inthanethi, lapho kukhona khona ukungena kwe-JD kungabaza ukutshalwa kwemali!
Mhlawumbe uWang Xing ukholelwa ukuthi uma ngabe i-Community Group Equiwer yokuthenga iphelele, kuzoba isikhathi sokuphumula enetheni. Ngakho-ke, ukuguqulwa kweMeituan kukhetha ukulahleka okukhulu kokuba nomthelela omkhulu wenzuzo eqenjini kumane kuyindaba nje.
Lokhu kuqinisekiswe okunye ukuhamba kwakamuva nge-meituan.
Kungekudala, khetha iMeituan buthule yathatha indawo ephezulu kubha ye-Meituan App Ephansi Navigation. Lokhu kuphakamisa ukuthi ngemuva kochungechunge lokulungiswa, khetha iMeituan seliqede ngempumelelo isigaba salo sokwakheka; Esigabeni esilandelayo, khetha iMeituan kuzoshintsha kusuka ekujuleni kwe-spectrum ukugxila ekuthumbeni "kwekhwalithi-savvy" iqembu labathengi. Kulindeleke ukuthi kungekudala, kuzofinyelela inzuzo.
Kubukeka sengathi uWang Xing ubelokhu enokuqonda okucacile kokugembula athatha umkhakha weqembu lomphakathi lapho izinto zibhekiswe khona.
3. Ngabathengi abayizigidi ezingama-470 abayizigidi ezingama-470 esigxotsheni, akukho mkhulu ofuna ukunikela
Namuhla, imakethe yokuthenga yeqembu lomphakathi ingahle ihlele, kepha ngaphansi kobuso, kunezinto ezingaphansi komhlaba.
NgoJulayi walo nyaka, uJingxi Pinpin wabuya njenge-JD Pinpin, ukunyakaza okukhombisa ngokusobala ukuzibophezela okuqinile kwe-JD.com eMkhakheni Wokuthenga Kweqembu Lomphakathi. Lesi senzo sizoba nomthelela omkhulu embonini: I-JD Pinpin, esekelwa yimikhiqizo yeJD kanye nokuhlangenwe nakho kweLogistics, ifake kabusha i-Community Group Ournay Arena njengomuntu oncintisana naye.
Ukugxila okuvuselelwa nguJD kanye neMeituan ekufundeni kweqembu lomphakathi ngalesi sikhathi kungenxa yokuba khona okuzayo kweDuoduo Maicai kaPinduoduo's Duoduo.
Umbiko we-Pinduoduo wezezimali wesibili ukhombisa ukuthi imali engenayo ye-TransTraction Service Revenue ye-yuan engu-14.3 billion, ukukhuphuka konyaka ka-131%, ngokusebenza kweDuoduo Maicai ngokuba ngumshayeli omkhulu walokhu kukhula.
Uma iDuovuo Maicai ingakufeza lokhu, asikho isizathu uJD noMeituan abakwazi ukwenza okufanayo!
Kwi-JD Pinpin kanye neMeituan Khetha ukwedlula i-Duoduo Maicai, impumelelo enkulu kunazo zonke ibonakala ine-Logistics nokulethwa. Ngemuva kwakho konke, bobabili iJD neMeituan banezinhlelo zabo eziphelele zokuhlinzekela izinto, ezizinika amandla amakhulu kakhulu ngokuthuthukisa ukusebenza kahle kulo lonke iketanga, kusuka ekukhetheni komkhiqizo ukulethwa.
Ngakho-ke, ukumenyezelwa kukaMeituan Ukukhetha kokulethwa okusheshayo akuwona nje ukulungiswa okulula kweqhinga - ukunyakaza kwamasu okubusa amalangabi okuncintisana emzuliswaneni olandelayo weqembu elithengayo!
Ngemuva kwakho konke, ipulatifomu kaMeituan Select Set vele inabasebenzisi abasebenza ngezigidi ezingama-470. Lababantu abayizigidi ezingama-470 abasemuva bangemuva kweqembu lomphakathi abathenga futhi bamelela lokho okwabonwa yi-Wang Xing njengethuba "elalibiwe-leminyaka" amaMeituan awazimisele ukukulahla.
Manje, njengoba imakethe yokuthenga yeqembu lomphakathi ingena engxenyeni yayo yesibili, bonke abadlali babhekene nezinselelo ezibalulekile zokuthuthukisa amamodeli ebhizinisi kanye nokwenza amaketanga okunikezela. Yimuphi umdlali othola ikhambi elifanele ngeke alawule kuphela ukuthenga kweqembu lomphakathi kepha angaphinde ahlukane kabusha nomphathi womkhakha we-Intanethi!
Isikhathi sePosi: Aug-13-2024