I-Guoquan Shihui Isondela Ezitolo Eziyi-10,000, Ezicishe zibe Uhhafu Ezifundeni Nasemadolobheni

Inani lezitolo zaseGuoquan Shihui selikhule cishe ngokuphindwe kasithupha esikhathini esingaphansi kweminyaka emine.

Phakathi neholide Losuku Lukazwelonke, ngo-Okthoba 4, i-Guoquan Shihui (Shanghai) Co., Ltd. yabuyekeza i-prospectus yayo, iqhubeka nenqubo yayo yokufakwa kuhlu ebhodini elikhulu le-Hong Kong Stock Exchange.

Ngokusho kwe-prospectus ebuyekeziwe, i-Guoquan Shihui inezitolo eziyisithupha kuphela ezisebenza ngokuqondile, kanti ezinye ziyizitolo zama-franchise.Isibalo sezitolo zama-franchise sinyuke sisuka ku-1,441 ekuqaleni kuka-2020 saya ku-9,216 ekupheleni kuka-2022, kwathi ngoSepthemba 26, 2023, isibalo sezitolo zaseGuoquan Shihui saphinde sakhuphuka safinyelela ku-9,978.

Ukwandiswa kwesitolo eminyakeni emithathu edlule kuqhubekisele phambili ukukhula kokusebenza kwaso.

Eminyakeni ka-2020, 2021, 2022, kanye nezinyanga ezine eziphela ngo-Ephreli 30, 2023, imali engenayo ye-Guoquan Shihui yayingama-yuan ayizigidi eziyizinkulungwane ezingu-2.965, ama-yuan ayizigidi eziyizinkulungwane ezingu-3.958, ama-yuan ayizigidi eziyizinkulungwane ezingu-7.174, nama-yuan ayizigidi eziyizinkulungwane ezingu-2.078 ngokulandelana.Le nkampani iphinde yazuza inzuzo ngo-2022, ngenzuzo eyinsalela yama-yuan ayizigidi ezingama-240, kanye nenzuzo yonke yezinyanga ezine zokuqala zika-2023 yafinyelela kumayuan ayizigidi eziyi-120.

I-Guoquan Shihui ivame ukubizwa ngokuthi inguqulo eshibhile ye-"Hema Hotpot" kanye "noShuhai."Yasungulwa eZhengzhou ngo-2015, ibekwe njengendawo eyodwa “yesitolo esikhulu sokuthengisa izinto ezintsha ze-hotpot nezoso,” ngokuyinhloko ithengisa izithako ze-hotpot nezososo, okuhlanganisa imikhiqizo eqandisiwe, ukudla okusha, ukudla okulula, izithako eziyisisekelo, amasoso okudipha, iziphuzo zesizini. , kanye nezitsha ze-hotpot nezoso.

Ngokombono wemodeli yokunwetshwa, i-Guoquan Shihui isebenzisa imodeli ye-franchise, isayina izivumelwano ze-franchise nabanikazi bama-franchise, ibadayisela imikhiqizo enegama lakho siqu, futhi ihlinzeka ngamasu okuphatha ukusebenza kwesitolo ngaphandle kokukhokhisa imali ye-franchise.Iholo likaGuoquan Shihui livela ikakhulukazi ekuthengisweni komkhiqizo kuya kuma-franchisees.

Ngokusho kwedatha ye-Frost & Sullivan, ngokusekelwe ekuthengisweni kwemikhiqizo yokudlela yasekhaya ngo-2022, i-Guoquan yakleliswa kuqala phakathi kwabo bonke abathengisi e-China, ngesabelo semakethe esingu-3.0%.Ukwengeza, ngokusekelwe ekuthengisweni kwezitolo zango-2022, i-Guoquan iyindawo enkulu kunazo zonke yasekhaya kanye ne-barbecue brand e-China.

Imodeli yebhizinisi yezitolo ezinkulu ze-hotpot yakhelwe izimo zasekhaya.Ngaphandle kwesigaba se-"hotpot", i-Guoquan Shihui iphinde inweba kwezinye izindawo, njenge-barbecue, eyabelana ngezici zenhlalo ezifanayo nezigcawu zokudlela.

I-prospectus ebuyekeziwe ibonisa ukuthi i-Guoquan Shihui yakha ijika lesibili lokukhula endaweni yesehlakalo esoso.

I-prospectus ikhombisa ukuthi kusukela ngo-April 30, 2023, imali engenayo ye-Guoquan Shihui evela emikhiqizweni ye-hotpot, imikhiqizo yokosa inyama, kanye nokunye yayingama-yuan ayizigidi eziyizinkulungwane ezingu-1.518, ama-yuan ayizigidi ezingu-249, nama-yuan ayizigidi ezingu-263, ngokulandelana, ibalwa ku-74.8%, 12.3%, kanye no-% yesamba semali engenayo.

Uma kuqhathaniswa neminyaka embalwa edlule, ingxenye yemali engenayo evela emikhiqizweni ye-hotpot iyancipha, kuyilapho isabelo semikhiqizo yezoso nezinye izithako sikhula.Kusukela ngo-2020 kuya ku-2022, ingxenye yemali engenayo evela emikhiqizweni ye-hotpot ibingu-81.9%, 79.7%, kanye no-75.8%, ngokulandelana.

Ngaphandle kokuhlangabezana nesidingo “sokudla i-hotpot/i-barbecue ekhaya,” i-Guoquan Shihui iphinde izuze ekuhlelweni kwayo ezimakethe ezisezingeni eliphansi.

Ngokusho kwe-prospectus yakamuva, kusukela ngoSepthemba 26, 2023, inani lezitolo zaseGuoquan Shihui lenyuke laya ku-9,978.Ukusatshalaliswa kuhlanganisa izitolo ezingama-703 komasipala, izitolo eziyi-2,117 ezinhlokodolobha zezifundazwe, izitolo eziyi-2,820 emadolobheni asezingeni lesifunda, izitolo eziyi-2,667 emadolobheni asezingeni lesifunda, kanye nezitolo eziyi-1,671 emadolobheni — lezi zigaba ezintathu zenza u-70% wazo zonke izitolo zaseGuoquan Shihui.

Ezimakethe ezisezingeni eliphansi, izimakethe zabalimi ngokwemvelo zibusa imikhiqizo yesikhathi esifushane futhi izitolo ezinkulu ziphatha ukudla okufriziwe.Kodwa-ke, i-Guoquan Shihui ingena kulezi zimakethe ngendlela evumelana nezimo ngokuvula izitolo zomphakathi ngama-franchise, ivala igebe elishiywe yisitolo esikhulu sokudla okufriziwe eduze nemiphakathi.

Ukuze iqhubeke nokukala inethiwekhi yayo ezimakethe ezisezingeni eliphansi, i-Guoquan Shihui idinga ukwenza lula uchungechunge lwayo lokuhlinzeka.

Ngokusho kwe-prospectus ebuyekeziwe, ngaphandle kokubambisana nabahlinzeki bezithako abangama-266 abafana no-Anjoy kanye neSanquan, kusukela ngo-Ephreli 30, 2023, uGuoquan Shihui futhi ungumnikazi wezitshalo ezintathu zokukhiqiza izithako: "I-Heyi Factory" yemikhiqizo yenkomo, "I-Wanlaiwanqu Factory" yama-meatballs, kanye "I-Chengming Factory" yezithako eziyisisekelo ze-hotpot.Iphinde yatshala imali ku-“Daixiaji” ukuze kukhiqizwe ama-shrimp paste.

Ukwengeza, iGuoquan Shihui yakhe izindawo zokugcina eziyi-17 ezimaphakathi kanye nezindawo zokugcina impahla eziqandisiwe ezingaphezu kwe-1,000 ezweni lonke, kuhlanganiswe ne-Huading Cold Chain, ukuze kube lula ukulethwa kosuku olulandelayo ezitolo ezisezingeni elokishini.Ngokusho kwe-prospectus, okunye ukusetshenziswa okuyinhloko kwenzuzo ye-IPO kuzoba ukuthuthukisa amakhono e-supply chain ngokwandisa umthamo wokukhiqiza nokusebenza kahle.

Ngemodeli ye-franchise evuthwayo, isisekelo se-supply chain, kanye ne-matrix yomkhiqizo esekela isilinganiso sayo sezitolo ezicishe zibe ngu-10,000, ukugxila kwekusasa kukaGuoquan Shihui kungase kushintshele ocwaningweni lomkhiqizo nokuqanjwa kabusha, ukufuna amathuba okukhula emakethe ekhona futhi kwenezela ukuqiniseka okwengeziwe ekufakweni kwayo ohlwini. ukuthuthukiswa kokusebenza.


Isikhathi sokuthumela: Jul-15-2024