Muva nje, i-Ziyan Foods ikhiphe umbiko wayo wekota yesithathu wemali etholwayo, ihlinzeka ngesifingqo esinemininingwane yemali engenayo nezilinganiso zokukhula kwenkampani. Ngokusho kwedatha, kumakota amathathu okuqala ka-2023, imali engenayo yenkampani yayicishe ibe ngama-yuan ayizigidi eziyizinkulungwane ezingama-2.816, okumele inyuke ngo-2.68% unyaka nonyaka. Inzuzo yonke edalwe kubanikazi bamasheya benkampani esohlwini ibilinganiselwa ku-341 million yuan, ikhuphuke ngo-50.03% unyaka nonyaka. Ngekota yesithathu iyodwa, inzuzo yonke edalwe ngabaninimasheya ibe ngama-yuan ayizigidi eziyi-162, okuphawula ukwenyuka ngo-44.77% uma kuqhathaniswa nonyaka odlule. Lezi zibalo zokukhula zinikeza imininingwane ejulile ekuthuthukisweni kwe-Ziyan Foods.
Ukukhula okuqhubekayo okuzuzwe yi-Ziyan Foods kuxhumene kakhulu nezinhlelo zayo zamasu, ikakhulukazi eziteshini zokuthengisa. Ngokuthambekela kokusebenza komkhiqizo nochungechunge kanye nesidingo esikhulayo sobuchwepheshe besimanje bolwazi ekuphathweni kwezinkampani, imodeli eyodwa yokuthengisa okuqondile ayiseyona into eyinhloko ekhethwa yinkampani. Ngenxa yalokhu, i-Ziyan Foods ishintshe kancane kancane yaba imodeli yenethiwekhi yokuthengisa enezigaba ezimbili, ehlanganisa "Izitolo-Inkampani-Yokusabalalisa." Le nkampani isungule izitolo zama-franchise ezifundeni ezibalulekile zesifundazwe nezomasipala ngokusebenzisa abasabalalisi, ishintsha izindima zethimba labaphathi bokuqala ngabasabalalisi. Le nethiwekhi yezigaba ezimbili inciphisa isikhathi nezindleko ezihambisana nokuthuthukisa nokuphatha izitolo zama-franchise, kusiza ukuncishiswa kwezindleko, ukuthuthukiswa kokusebenza kahle, kanye nokwanda kwebhizinisi ngokushesha.
Ngaphezu kwemodeli yabasabalalisi, iZiyan Foods igcina izitolo ezisebenza ngqo ezingama-29 emadolobheni anjengeShanghai neWuhan. Lezi zitolo zisetshenziselwa ukwakhiwa kwesithombe sesitolo, ukuqoqwa kwempendulo yabathengi, ukuqongelela ulwazi lokuphatha, nokuqeqeshwa. Ngokungafani nezitolo zama-franchise, i-Ziyan Foods igcina ukulawula ezitolo ezisebenza ngokuqondile, yenza ukubalwa kwezimali okuhlangene futhi ihlomule ngenzuzo yesitolo ngenkathi ikhokha izindleko zesitolo.
Eminyakeni yamuva nje, ukukhuphuka kwe-e-commerce kanye nokuthuthuka okusheshayo kwesiko lokuthatha impahla nakho kunikeze isiqondiso seZiyan Foods. Isebenzisa ithuba lokukhula ngokushesha kwemboni, inkampani isheshe yandise ubukhona bayo ezinkundleni zokuxhumana ze-e-commerce, yakha inethiwekhi yokumaketha ehlukahlukene, enezinhlangothi eziningi ehlanganisa i-e-commerce, izitolo ezinkulu, namamodeli okuthenga amaqembu. Leli su libhekelela izidingo zabathengi besimanje ezahlukene futhi liqhubekisela phambili ukusheshisa ukuthuthukiswa komkhiqizo. Isibonelo, i-Ziyan Foods yethule izitolo ezihamba phambili ezisemthethweni ezinkundleni zokuxhumana ze-e-commerce njenge-Tmall ne-JD.com, futhi iphinde yajoyina amapulatifomu e-takeaway afana ne-Meituan ne-Ele.me. Ngokwenza ngendlela oyifisayo imisebenzi yokuphromotha yezimo ezahlukene zabathengi besifunda, i-Ziyan Foods ithuthukisa ukuhlonyiswa komkhiqizo. Ukwengeza, inkampani ibambisana nezinkundla ezinkulu zokudla ze-e-commerce ze-O2O ezifana ne-Hema ne-Dingdong Maicai, ihlinzeka ngokucubungula nokuhlinzeka ngezinsizakalo zezindawo zokudlela zamaketanga ezaziwayo.
Uma sibheka phambili, i-Ziyan Foods izibophezele ekuqiniseni iziteshi zayo zokuthengisa ngokuqhubekayo, ihambisane nentuthuko yesimanje, kanye nokubuyekeza izindlela zayo zokuthengisa. Inkampani ihlose ukuletha imikhiqizo yekhwalithi ephezulu kubathengi, iqinisekisa ukuthenga okulula kanye nesipiliyoni sokudlela.
Isikhathi sokuthumela: Aug-26-2024